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Mona Doyle
Mona Doyle's picture  
President
The Consumer Network, Inc.
Presentation
Design Excellence: Packaging Trend of the Future
Biography
Mona Doyle founded and chairs The Consumer Network, Inc., a research and consulting firm, and publishes The Shopper Report, a monthly monitor of consumer thinking and perceptions. Before The Consumer Network, she was Vice-President of Consumer Affairs and Research for a 600-store supermarket chain. Before getting into retailing, she worked for the Bell System, a consulting group that developed MasterCard, and a management science group at RCA.

Mona has appeared as a consumer and packaging expert on Face the Nation, Good Morning America and National Public Radio. Her insights and research findings are quoted in the Wall Street Journal, Advertising Age, The New York Times, The Chicago Tribune, and The Philadelphia Inquirer. She has appeared on the pages of Business Week, Fortune, Changing Times, Family Circle, and The Washington Post.

An honors graduate of the University of Pennsylvania in psychology, Mona has done graduate work at Temple, Drexel and Cornell Universities. Her list of clients and subscribers to her monthly newsletter, The Shopper Report, include such familiar names as Wegman’s, WaWa, Wal-Mart, Campbell Soup, and P&G. She writes regular columns for several trade magazines, has spoken before business audiences from New York to Hawaii and Hong Kong, and is editor-author of a book called Packaging Strategies: Winning The Consumer. Mona Doyle serves on the executive board of the Multiple Sclerosis Society of the Delaware Valley, the regional board of the American Red Cross, and on the Editorial Board of Brand Packaging magazine. She is a former board member of the Better Business Bureau of Greater Philadelphia, the Forum of Executive Women, the New Jersey Board of Pharmacy, the University of Tennessee Waste Management Center, and the Society of Consumer Affairs Professionals in Business.

 
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